The word "natural" on the packaging of many cosmetic brands is often used with liberties and as marketing trick. For us, it is a very serious business.
Unfortunately, there is still fair amount of ambiguity about what kind of cosmetic can be called natural. The most credible and respected regulatory body in the area of natural certification is NATRUE.
Since 2008, this international body has been granting independent certificates to products whose ingredients and finished formulations meet the strictest requirements for truly natural cosmetics which, amongst others, are tested for origin of raw materials, their cultivation methods and final production processes. The auditors at NATRUE are most diligent and investigate what we do at every stage.
So we are very proud of being the recipients of NATRUE certificates guaranteeing that we do what we say.